The Boutique Consultancy Firm Dedicated to Revolutionizing Retail Strategies
Shopper Marketing Agency Services
Sri Lanka’s only dedicated Shopper Marketing Agency
Trigger Shopper is a boutique consultancy helping businesses become shopper-first. Led by Dinesh Abeysena, a seasoned expert in shopper marketing, we leverage behavioral science to craft strategies that influence decisions, boost engagement, and drive conversion.
Shopper Communication Campaigns
We develop and execute tailored shopper communication campaigns that align with your business objectives. Our campaigns include:
- New Brand Launch: Crafting impactful messaging and visual storytelling to introduce your new brand to shoppers, generating awareness and excitement.
- New SKU/Variant Launch: Strategically highlighting your product’s unique features and driving interest among shoppers to increase visibility and sales.
- Shopper Promotion: Designing effective shopper promotions tailored to your target audience, whether national, regional, or channel-specific.
- Counter Competitor Campaign: Developing campaigns that position your brand as the preferred choice by differentiating it from competitors.
- New Shopper Thematic Campaign: Creating compelling campaigns with clear themes to engage shoppers and boost brand loyalty.
POSM Designing and CTA Creation
As part of our shopper marketing services, we ensure your point-of-sale materials (POSM) are eye-catching and impactful. We also develop Calls to Action (CTAs) that drive conversions, such as:
- Effective CTA Creation: Crafting actionable and persuasive CTAs that motivate shoppers to act, whether it's purchasing, joining a loyalty program, or engaging with your brand on social media.
Our goal is to develop campaigns that resonate deeply with your customers, influencing their decision-making process at the right moment.
Promotions and Loyalty Program Design
We specialize in creating strategic promotions and loyalty programs that boost engagement and drive repeat business.
- Strategic Promotions: Develop promotions that align with your brand goals and drive sales, such as limited-time discounts, buy-one-get-one offers, and exclusive deals designed to attract and retain customers.
- Loyalty Program Creation: Design effective loyalty programs that encourage repeat purchases, increase customer lifetime value, and strengthen long-term relationships with your brand.
By integrating promotions and loyalty programs, we help you foster stronger customer connections and maximize the lifetime value of your customer base.
"Success in retail is driven by the brand that understands the shopper, not the biggest budget. Shopper centricity fuels market dominance and long-term growth."
Trigger Shopper Consultancy
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